William Antcliffe Bellamy, Jr. ’40 died on July 14, 2006, in Mansfield, Massachusetts.
Born on June 21, 1918, in Taunton, Mass., he entered Bowdoin as a member of the Class of 1940 and became a member of Sigma Nu Fraternity. Following his graduation in 1940, he taught at Bridgton Academy for year and then served in the U.S.Army from 1942 to 1946 during World War II. He was general manager and first vice president of American Mail Advertising in Boston from 1950 to 1957, when he became a sales manager with Dickie Raymond, Inc., in Boston, a position that he held until 1968. In that year, he became vice president and creative director with Farnsworth, Inc., in Boston. He was a senior vice president with Mail Group Boston from 1971 to 1974, when he became president and proprietor of the Bellemy Company in Mansfield and Boston. Through the years, he served as director and treasurer of the Advertising Club of Boston, treasurer and first vice president of the Middlesex Club and chairman of the board of the Aero Club of New England. He was named National Direct Marketer in 1989. He was also a director of the Massachusetts Association for the Blind. He was the editor and publisher of The Bellamy Report. In 1940, he married Virginia Cole, who survives him, as do two sons, Cole C. Bellamy ’69 and William Bellamy, and a daughter, Sara Bellamy; and several grandchildren.